Summer SIZZLES with weekly deals at Wine Cellar!

Every Tuesday in Summer, Wine Cellar fires up the HOTTEST prices in Wisconsin on 8-12 wines–different each week! This is our Summer Sizzler Sale.

Check your Tuesday e-mail, the Posts page on this website, our Facebook page, or –best bet–our central wood fixture at the shop and SAVE!

Tremendous changes to the Insider's Club-Only Specials!

 ***Club-Only Specials ALERT***
Insiders Club members, you DEFINITELY want to pop over to the Insiders Club tab and check out the current Club-Only Specials. Here’s why: For a limited time only, we’ve slashed the prices on every single wine in the section. The HOT new prices are the result of three things: price matches, special buys from our suppliers, and, in some cases, deeper discounts simply to reward your loyalty. Long story short, now is the time to stock up and SAVE on all of your favorites!

Not currently a Club member? No problem!

Simply join/renew in-store today, and take advantage of ALL of the perks of membership (including the best prices ANYWHERE in Wisconsin) for an entire year! You’ll be glad you did.

Expanding Sunday store hours starting April 2, 2017.

We’ve been watching the numbers, and our customers are clear: You like shopping on Sunday afternoons. So beginning April 2, we are expanding our Sunday hours for your convenience.

Our store hours will continue as always every other day:

  • Tuesday – Friday         10:00 am to 8:00 pm
  • Saturday                      10:00 am to 6:00 pm
  • Sunday                         11:00 am to 4:30 pm

Because the demand is greater on Sundays, we will be closed on Mondays effective April 3, 2017. All our great staff should get one day off. Thank you.

Attention Trophy Hunters!

EVERY 90+ point wine in the store is proudly marked with a yellow tag. This makes for easy one-stop shopping for all of the most critically-acclaimed wines in the WORLD.

On any given day, un-advertised specials may appear in-store. Changes daily!

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