This Week’s Steals

Wine Cellar’s Ultimate Cab Weekend Starts NOW!

Dear Wine Cellar Customers,

Cabernet lovers, this is it: the BIGGEST Cabernet weekend of the YEAR! Time to sip, stock up, and SAVE on all of your favorites! Here’s the scoop:

Wine Cellar’s
Ultimate Cabernet Weekend 2018!
  • NOW through Sunday, January 21st, all customers take20% off EVERY regular-priced Cabernet in the store! No limit!
  • THIS SATURDAY, from 4:00 – 6:30, join us for our third annual Winter Cabernet Festival (a.k.a. CAB FEST 2018!). Complete details are posted immediately below this email.
  • Today and tomorrow (Friday), enjoy FREE SAMPLES of some of our favorite everyday Cabs, all day! “Try ’em before you buy ’em,” stock up, and SAVE!
In short, Cabernet lovers, this weekend is all about YOU! We hope you’ll take advantage.In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!

NEW Superstar in the Making: 2016 Intrinsic Red!

Dear Wine Cellar Customers,

HUGE news, Intrinsic fans: They now make a Red Blend, and it’s every bit as unique and exciting as their Cab!

For those not already familiar with the Intrinsic project, here’s the scoop:

A few years ago, Columbia Crest’s head winemaker, Juan Munoz Oca, had a revolutionary idea: Utilize the company’s considerable resources to build a one-of-a-kind “cult” brand at prices that we mortals could afford. He commissioned one of America’s top street artists to design the label, and consulted with his top winemakers to create a one-of-a-kind, World-Class wine that we could all afford.

The debut wine for this project was a Cabernet Sauvignon simply dubbed, “Intrinsic.” Crafted from top Washington vineyards, and made in a unique style that included aging in cement vats, it was easily among the most fascinating under-$25 wines to hit the market that year. The good folks at Wine Spectatoragreed, lauding it with a 92-point review and a spot on the year’s “Top 100” list.

Now that Intrinsic has had a few vintages of success in the Cabernet Sauvignon category, they have launched a wonderful new bottle: a red blend unlike any other at its price point. A Bordeaux blend built primarily out of Cabernet Franc and Malbec, it was crafted using one fascinating winemaking choice: The Cabernet Franc juice was aged on the Malbec skins, while the Malbec juice aged on the Cabernet Franc skins. As a result, the wine is both seamless and richly complex in a way almost never seen in under-$25 reds. Although it has not yet been reviewed by any of the major publications, we have no doubt that this one-of-a-kind red will once again draw high praise all around.

Here’s the best part: Thanks to your collective buying power, we just secured the majority of Wisconsin’s first delivery of this unique beauty, along with an incredible one-time price. Today, before putting a single bottle on the shelf, we’re unleashing the entire lot at the hottest pricing ANYWHERE in Wisconsin, while supplies last! In short, Big Red fans, it’s stock-up time!

Allow us to proudly present, along with tasting notes and recommended pairings from winemaker Juan Munoz Oca, the

Intrinsic Red Wine Columbia Valley 2016
Cabernet Franc (52%), Malbec (44% ), Cabernet Sauvignon (3%), and Merlot (1%).
“The wine opens with refined notes of raspberry, white tea leaves, a hint of fresh mint and lavender. The flavors are layered with milk chocolate, fig reduction, dark plum and licorice root, and the texture is angular, yet sophisticated, with chocolate ganache details in the finish.”
Recommended pairings: Beef sliders, citrus marinated pork sandwich, beef and pork meatballs in a chipotle sauce.

Release price: $24
Wine Cellar email STEAL: just $17.99/bottle, or $15.96 for Insiders Club members, while supplies last!

To secure your share of this Washington wonder at the one-time pricing, please respond to yourfriends@winecellarofwi.com with your name and quantity desired. Or, better yet, to “try it before you buy it,” swing by the store anytime today or tomorrow (Wednesday). We’ll be pouring FREE SAMPLES of this unique gem both days, while supplies last!

In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!

Wine Cellar’s 92-point California Red Rocker under $14!

Dear Wine Cellar Customers,

Before we dive into today’s email steal (and it’s a doozy!), we want to take a moment to say THANK YOU to all that have already taken advantage of Tuesday’s “Back Room Blowout” specials. We’ve had a huge response, and we’re already down to our last few cases of each wine. If you haven’t taken advantage already, we recommend pouncing as soon as possible. For complete details on all five blowout steals, click HERE. Happy shopping!

And now, on to today’s featured wine, sure to be one of the best under-$15 red wine deals of the YEAR!

For those not already familiar with this longtime store favorite, here’s the scoop:

Prior to the 2012 vintage, California’s Brassfield Estate was a decent winery crafting serviceable, albeit forgettable wines. Just before the 2012 vintage, Brassfield made a HUGE investment that changed the winery forever: They hired Napa legend David Ramey as their consulting winemaker.

In short, the investment worked. Ramey, whose Napa Cabs sell for over $100/bottle and routinely receive scores in the 94-97 point range, took Brassfield’s entire lineup of under-$25 to new heights within a year of his arrival. He was especially effective with the 2013 bottling of the winery’s flagship red blend, “Eruption,” earning widespread critical acclaim, including the winery’s first-ever “Best in Class” award from the San Francisco Wine Competition and a glowing 92-point review from Wine Enthusiast.

Here’s the best part: Thanks to your collective buying power, we just secured an incredible one-time deal on this ravishing red. Today, without putting a single bottle on the shelf, we’re unleashing the entire lot at the hottest pricing in the NATION, with Insiders Club members saving over $10.00/bottle OFF of release!

Allow us to proudly present, along with its glowing 92-point review from Wine Enthusiast, the

Brassfield ‘Eruption’ Red Wine Volcano Ridge Vineyard High Valley 2013
“This full-bodied wine packs a lot of punch in terms of mouthfeel and flavor. The color is extremely dark, and the flavors resemble dark chocolate, black cherries and baking spices. It is dry in style, with lip-smacking, nicely astringent tannins that counterbalance all that richness. 92 points.”

Release price: $24
Wine Cellar email STEAL: just $15.99/bottle, or $13.96 for Insiders Club members, while supplies last!

To secure your share of this California blockbuster at the one-time pricing, please respond to yourfriends@winecellarofwi.com with your name and quantity desired. Or, better yet, to “try it before you buy it,” swing by the store anytime today only (Thursday). We’ll be pouring FREE SAMPLES of this red rocker all day, while supplies last!

In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!
www.winecellarofwi.com

Backroom BLOWOUT!

Dear Wine Cellar Customers,

Every year, our local wine reps pitch us thousands of great wines from around the world. Only the best of the best buys, about 100 per year in all, are strong enough to feature as Wine Cellar email specials.

As you know, our email specials are always priced to fly; not coincidentally, the vast majority of the them sell out within a day or two. However, once in a great while, we get a little too excited about a deal, and buy an ocean of vino when a mere lake would have sufficed. In these over-buy situations, we find ourselves left with lots of tasty leftovers.

With spring releases just around the corner, the time has come to blow out the tastiest leftovers of 2017: Five scrumptious wines selling for even LESS than than the rock-star pricing offered when we initially emailed them. Whether you missed the initial offering or loved it and would like to reload, NOW is the time to stock up and SAVE, while supplies last!

Without any further ado, allow us to proudly present these five super-steals:

Daou Vineyards ‘Pessimist’ Red Wine Paso Robles 2016
For complete email feature from November, click HERE.
92 points Robert Parker: “Composed of 27% Syrah, 19% Zinfandel and 54% Petite Sirah, the deep garnet-purple colored 2016 Pessimist delivers a gregarious nose of ripe black cherries, blackberries and blueberries plus notions of Chinese five spice, mocha and raspberries. Full-bodied, voluptuous, soft and plush, it packs in the fruit cake and exotic spices, finishing with great length. Best from 2017 – 2022. 92 points.”
Release price: $30/bottle
This week’s blowout price: just $18.96/bottle, while supplies last!

Tenet ‘The Pundit’ Syrah Columbia Valley 2015
For complete email feature from October, click HERE.
92 points Robert Parker’s Wine Advocate: “The 2015 Syrah ‘The Pundit’ continues to over-deliver in every vintage, showing loads of dark, earthy fruits, pepper and hints of olives in a medium to full-bodied, pure, layered style. It tastes like an Old World wine made in the New World, and that’s just what it is. Buy a case and drink it over the coming 4-5 years. 92 points.”
Release price: $25/bottle
This week’s blowout price: just $17.96/bottle, while supplies last!

Browne Family Vineyards ‘Tribute’ Columbia Valley 2013
For complete email feature from August, click HERE.
90 points Wine Spectator: “Dark, focused and juicy in texture, with crisp tannins wrapped around a lively core of red pepper-accented black cherry and dark chocolate flavors. Lingers well. Cabernet Sauvignon, Merlot, Malbec, Petit Verdot, Cabernet Franc and Syrah. Best from 2017 through 2021. 90 points.”
Release price: $35
This week’s blowout price: just $15.96/bottle, while supplies last!

Gerard Bertrand ‘Perles de Sauvignon Blanc’ 2015 
For complete email feature from April, click HERE.
“Crystal clear, pale profile. The Perles de Sauvignon Blanc is characterized by attractive citrus aromas. Nicely rounded on the palate. Serve as an aperitif, with shellfish, grilled fish, or fresh goat cheese.”
Release price: $19/bottle
This week’s blowout price: just $10.96/bottle, while supplies last!

Columbia Crest Grand Estates Red Blend Columbia Valley 2014
For complete email feature from June, click HERE.
Wine Enthusiast “Best Buy”: “Merlot and Cabernet Franc make up the majority of this blend. Aromas of blue fruit, herb, pencil lead and barrel spice are followed by smooth plum flavors. Milk chocolate notes persist on the finish. Best buy.”
Release price: $12/bottle
This week’s blowout price: just $6.50/bottle, while supplies last!

To secure your share of any (or all) of these beauties at the once-in-a-lifetime pricing, please respond to yourfriends@winecellarofwi.com with your name and quantity of each wine desired. Or, better yet, to “try ’em before you buy ’em,” swing by the store anytime today only (Tuesday). We’ll be pouring FREE SAMPLES of all five wines, while supplies last!

In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!

Wisconsin’s Biggest Cabernet Tasting of 2018!

Dear Wine Cellar Customers,

Happy New Year! We’re less than 100 hours into the year. It’s time for the BIGGEST tasting announcement of 2018:

Wine Cellar’s
Third Annual Winter Cabernet Festival
(a.k.a. CAB FEST 2018!)
Saturday, January 20th, 4:00 – 6:00 p.m.

Over 25 World-Class Cabs to be poured, with a strong emphasis on Napa favorites!

No admission fee! All pours will be provided using our $1.00 “taste ticket” system. Customize the tasting to YOUR preferences, and ONLY pay for the wines you taste!

FREE light appetizers and bottled water to all in attendance!

Special, one-day-only SALE pricing on EVERY wine in the tasting!

Early-bird bonus, EXCLUSIVELY for Insiders Club members: NOW through Wednesday, January 17th, purchase $20 or more in taste tickets, and we’ll give you $10.00 in taste tickets, absolutely FREE! (subtle hint: call us at (262)754-9463 and secure your tickets today!)

Cabs to be poured:
Wente “The Nth Degree” – Livermore Valley
Nickel & Nickel – Sullenger Vineyard (Oakville)
Schweiger – Spring Mountain
Mount Brave – Mount Veeder
Ramey – Napa Valley
Long Shadows “Feather” by Randy Dunn – Columbia Valley
Ladera Estate – Napa Valley
Adaptation – Napa Valley
Copper Cane “Quilt” – Napa Valley
Maxville Cabernet Franc – Napa Valley
Brandlin Ranch – Napa Valley
Raymond Reserve – Napa Valley
Saddleback Cellars “Rancher Red” – Oakville
Chateau Blaignan Cru Bourgeois – Medoc
Steele “Writer’s Block” Cabernet Franc – Lake County
Hobo – Alexander Valley
Passion Has Red Lips – McLaren Vale
Beaulieu Vineyard – Rutherford
Resolute – Red Hills, Lake County, CA
Big Red – Paso Robles
The Omen – Sierra Foothills
Vigilance – Red Hills, Lake County, CA
First Drop “Mother’s Ruin” – McLaren Vale
Michael Pozzan “Annabella” – Napa County
Scaia Vento – Veneto, Italy
Pedroncelli “Three Vineyards” – Dry Creek Valley
Airfield Estate – Columbia Valley
Awning Estate – Colchagua Valley
Broadside – Paso Robles

In short, Cab lovers, this is one tasting party you DON’T want to miss! We hope you can join us. To secure your taste tickets (along with $10.00 in FREE Early-Bird tickets), call us at (262)754-9463 today!

In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!

Red “Best Buy” Party Pounder, over 40% OFF release!

Dear Wine Cellar Customers,

New Year’s Eve is just a few days away. And we’ve got the PERFECT bottle for the party!

For those not already familiar with this perennial favorite, here’s the scoop:

14 Hands Winery (the same folks that make Columbia Crest and Chateau Ste. Michelle) produces many of Washington’s most popular everyday wines. For the past few years, 14 Hands has made a limited-release red blend saluting the Kentucky Derby. It’s an unusual cross-promotion, to be sure, but it works. The Kentucky Derby Red is consistently the best wine that 14 Hands produces, and always an exceptional showcase of their winemaking talent.

Without question, the 2014 bottling of Kentucky Derby Red is the best we have tried. Made in a crowd-pleasing, food-friendly style, it has been one of the most popular under-$15 reds in the store ever since its release last spring. Drinking beautifully now, it has the structure to hold in the cellar, and should continue to deliver for at least another 3-4 years (a rarity at its modest price point).

Here’s the best part: Thanks to your collective buying power, we just scooped up every case of this little beauty remaining in the state of Wisconsin, securing an unbelievable one-time price in the process! Today, we’re thrilled to unleash the entire lot at the hottest pricing in the NATION, over 40% OFF of release pricing, while supplies last! In short, it’s stock-up time.

Allow us to proudly present, along with its glowing “Best Buy” review from Wine Enthusiast, the

14 Hands Kentucky Derby Limited Release Red Columbia Valley 2014
Cabernet Franc, Merlot, and Barbera, aged in French and American oak for nearly two years.
Notes from Wine Enthusiast: “Aromas are light, with notes of matchstick, herb and cherry. The cherry and plum flavors are sweet and generous, providing easy-drinking appeal. Best Buy.”
Notes from Wine Spectator: “Taut and firm, but with a core of user-friendly fruit, offering notes of raspberry, mineral, spice and herb. Drink now through 2021.”

Release price: $12/bottle
Wine Cellar email STEAL: just $7.99/bottle, or $6.96 for Insiders Club members, while supplies last!
Stock-up SUPER-STEAL: just $74.99/case of 12 (that’s less than $6.25/bottle!), while supplies last!

To secure your share of this party superstar at the one-time pricing, please respond to yourfriends@winecellarofwi.com with your name and quantity desired anytime between NOW and Wednesday, January 3rd. Or, better yet, to “try it before you buy it,” swing by the store anytime today only (Thursday) for a FREE taste. And, by all means, bring your friends. They’ll be glad you did!

In the meantime, have a great day, and as always, THANK YOU for your loyal business!

Joel, Gail, and the Wine Cellar Team

Wine Cellar of Wisconsin
Voted Milwaukee’s #1 Wine Shop!
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